Emma Mulholland on Holiday

We are extremely excited to share with you Emma Mulholland on Holiday, the next phase of the brand which is all about extending your summer vacation.

You know what they say, change is as good as a holiday! So as the label evolves with a brand refresh to Emma Mulholland on Holiday, expect more of what you’ve always loved, like our Happy Hibiscus logo, but continue to dream bigger!


You’ll be able to enjoy your favourite fun patterned prints, considered fits, slogan tees & hoodies and cute accessories for your vacation or staycation wardrobes.

Plus we’re expanding the brand to carry the endless summer beyond your outfits.

Thank you for coming on holiday with us - on the horizon we see sunny skies ahead!

From Sydney, with love,
The Emma Mulholland on Holiday team x